{"id":28081,"date":"2025-01-16T11:59:39","date_gmt":"2025-01-16T16:59:39","guid":{"rendered":"https:\/\/lifehappens.co\/?page_id=28081"},"modified":"2025-08-13T12:48:44","modified_gmt":"2025-08-13T16:48:44","slug":"2024-annual-report","status":"publish","type":"page","link":"https:\/\/lifehappens.org\/2024-annual-report\/","title":{"rendered":"2024 Annual Report"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.27.3″ _module_preset=”default” background_color=”#156064″ background_enable_image=”off” background_size=”contain” background_position=”bottom_center” custom_padding=”0px||||false|false” bottom_divider_height=”80px” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.3″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2023\/01\/logo_LifeHappens_primary_horizontal_white_green.png” title_text=”logo_LifeHappens_primary_horizontal_white_green” align=”center” _builder_version=”4.27.4″ _module_preset=”default” max_width=”225px” max_width_tablet=”225px” max_width_phone=”200px” max_width_last_edited=”on|phone” custom_margin=”100px||||false|false” custom_margin_tablet=”100px||||false|false” custom_margin_phone=”60px||||false|false” custom_margin_last_edited=”on|phone” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” header_font=”Tiempos Headline Black Italic|500|||||||” header_text_color=”#FFFFFF” custom_margin=”||50px||false|false” header_font_size_tablet=”50px” header_font_size_phone=”40px” global_colors_info=”{}”]<\/p>\n

Annual Report<\/h1>\n

[\/et_pb_text][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2024\/12\/2024_Annual_Report_header-1.png” title_text=”2024_Annual_Report_header” _builder_version=”4.27.3″ _module_preset=”default” background_color=”#156064″ custom_margin=”0px||0px||false|false” border_style_all=”none” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ fullwidth=”on” _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_fullwidth_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2024\/12\/2024_Annual_Report_curve.png” title_text=”2024_Annual_Report_curve” _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_fullwidth_image][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”#def8ef” custom_padding=”||20px||false|false” global_colors_info=”{}”][et_pb_row column_structure=”1_4,3_4″ make_equal=”on” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#def8ef” vertical_offset=”0px” horizontal_offset=”0px” width=”80%” width_tablet=”85%” width_phone=”90%” width_last_edited=”on|tablet” max_width=”1000px” custom_padding=”0px||0px||false|false” custom_css_main_element=”align-items:center;” global_colors_info=”{}” custom_css_main_element_last_edited=”on|tablet” custom_css_main_element_tablet=”display:flex;||align-items:center;” custom_css_main_element_phone=”display:block;”][et_pb_column type=”1_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}” custom_css_main_element_last_edited=”on|tablet” custom_css_main_element_tablet=”width:25%;||margin-right:5%;” custom_css_main_element_phone=”width:100%;”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2025\/01\/Brian_Steiner_headshot.png” title_text=”Brian_Steiner_headshot” align_tablet=”center” align_phone=”center” align_last_edited=”on|tablet” _builder_version=”4.27.4″ _module_preset=”default” max_width_tablet=”170px” max_width_phone=”160px” max_width_last_edited=”on|tablet” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”3_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}” custom_css_main_element_last_edited=”on|tablet” custom_css_main_element_tablet=”width:70%;” custom_css_main_element_phone=”width:100%;”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_text_color=”#156064″ background_color=”RGBA(255,255,255,0)” z_index=”0″ custom_margin=”||0px||false|false” custom_padding=”||0px||false|false” text_font_size_tablet=”” text_font_size_phone=”” text_font_size_last_edited=”on|tablet” header_3_font_size_tablet=”36px” header_3_font_size_phone=”28px” text_orientation_tablet=”” text_orientation_phone=”center” text_orientation_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Message from the<\/span><\/h3>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” header_font=”Tiempos Headline Black Italic|500|||||||” header_line_height=”1.1em” background_color=”RGBA(255,255,255,0)” z_index=”0″ custom_padding=”||||false|false” header_font_size_tablet=”50px” header_font_size_phone=”40px” text_orientation_tablet=”” text_orientation_phone=”center” text_orientation_last_edited=”on|phone” custom_css_free_form=”selector h1 {padding-bottom:0;}” global_colors_info=”{}”]<\/p>\n

Executive Director<\/span><\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”#def8ef” custom_margin=”||||false|false” custom_padding=”0px||||false|false” global_colors_info=”{}”][et_pb_row custom_padding_last_edited=”on|tablet” _builder_version=”4.27.4″ _module_preset=”default” width=”85%” width_tablet=”85%” width_phone=”90%” width_last_edited=”on|phone” max_width=”1000px” custom_padding_tablet=”0px||||false|false” custom_padding_phone=”0px||||false|false” module_alignment_tablet=”center” module_alignment_phone=”center” module_alignment_last_edited=”on|phone” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

This was a milestone year for Life Happens. We turned 30 and, at the same time, returned to our roots. As of January 2024, Life Happens officially became a part of the National Association of Insurance and Financial Advisors<\/strong>. This is significant because NAIFA helped found Life Happens back in 1994.<\/p>\n

As the industry continues to consolidate, it just makes sense that these powerful industry organizations combined forces. This merger has given Life Happens the strength and the platform to continue its 30-year legacy, alongside an organization that has spent almost 130 years protecting and promoting this very industry.<\/p>\n

It\u2019s a storied history, but we remain firmly focused on the future. Life Happens continues on with the national awareness campaigns we created, like September\u2019s Life Insurance Awareness Month<\/strong>. But we are committed to pushing the boundaries of how we educate Americans and help companies get more people the coverage they need within a sound financial plan.<\/p>\n

Just one example is our social media and influencer programming. Our research has found that six in 10 people now use social media for financial education. That\u2019s a huge shift from just a few years ago. It also means we have to be where they are\u2014on social media. In 2024, Life Happens had 12 million video views across our social channels and 70 million impressions. This is true impact<\/strong>.<\/p>\n

We thank you for your ongoing support, which allows us to educate more consumers, help you expand your marketing reach with a library of thousands of resources, and ultimately help people get coverage.<\/p>\n

Please read on for some of our great wins, and we look forward to an exciting 2025.<\/p>\n

 <\/p>\n

\"\"<\/p>\n

Brian Steiner<\/strong>
Executive Director<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.3″ _module_preset=”default” custom_margin=”||||false|false” custom_padding=”||0px||false|false” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.3″ _module_preset=”default” custom_margin=”||0px||false|false” custom_padding=”||0px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” header_font=”Tiempos Headline Black Italic|500|||||||” header_text_color=”#00C67F” header_font_size=”90px” custom_margin=”||0px||false|false” custom_padding=”30px||0px||false|false” header_font_size_tablet=”80px” header_font_size_phone=”80px” header_font_size_last_edited=”on|tablet” global_colors_info=”{}”]<\/p>\n

2024<\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.3″ _module_preset=”default” custom_margin=”0px||||false|false” custom_padding=”0px||||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_text_color=”#156064″ header_text_color=”#156064″ custom_margin=”||0px||false|false” header_3_font_size_tablet=”40px” global_colors_info=”{}”]<\/p>\n

By the Numbers<\/span><\/h3>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.3″ _module_preset=”default” custom_padding=”0px||||false|false” global_colors_info=”{}”][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”0px||35px||false|false” custom_padding_tablet=”0px||35px||false|false” custom_padding_phone=”0px|5px|35px|5px|false|true” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2025\/01\/2024_Annual_Report_by_the_numbers-scaled.jpg” title_text=”2024_Annual_Report_by_the_numbers” align=”center” _builder_version=”4.27.4″ _module_preset=”default” max_width=”75%” max_width_tablet=”100%” max_width_phone=”100%” max_width_last_edited=”on|tablet” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”#156064″ custom_margin=”||||false|false” custom_padding=”||||false|false” bottom_divider_height=”80px” bottom_divider_flip=”horizontal” global_colors_info=”{}”][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.27.4″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” custom_padding=”60px||40px||false|false” custom_padding_tablet=”60px||40px||false|false” custom_padding_phone=”60px|0px|0px|0px|false|true” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2025\/01\/2024_Annual_Report_Educational_Resources.png” title_text=”2024_Annual_Report_Educational_Resources” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#156064″ custom_margin=”||||false|false” border_style_all=”none” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.27.4″ _module_preset=”default” width=”75%” width_tablet=”75%” width_phone=”100%” width_last_edited=”on|phone” max_width=”1000px” custom_padding=”||60px||false|false” custom_padding_tablet=”||60px||false|false” custom_padding_phone=”||10px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_orientation=”center” background_layout=”dark” max_width=”1000px” custom_padding=”||||false|false” global_colors_info=”{}”]Life Happens has a library of 2,000+ educational marketing resources that help consumers understand often complex insurance products in an easy, straightforward way so they can take action to get the coverage they need.[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”||0px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2024\/12\/2024_Annual_Report_arrow.png” title_text=”2024_Annual_Report_arrow” align=”center” _builder_version=”4.27.4″ _module_preset=”default” max_width=”110px” max_width_tablet=”110px” max_width_phone=”80px” max_width_last_edited=”on|phone” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ fullwidth=”on” _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_fullwidth_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2024\/12\/2024_Annual_Report_curve_2.png” title_text=”2024_Annual_Report_curve_2″ _builder_version=”4.27.3″ _module_preset=”default” custom_margin=”0px||||false|false” custom_padding=”0px||||false|false” global_colors_info=”{}”][\/et_pb_fullwidth_image][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”|0px|||false|false” custom_padding=”10px|0px|0px||false|false” custom_css_main_element=”align-items:center;” global_colors_info=”{}”][et_pb_row column_structure=”1_3,2_3″ make_equal=”on” _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”||||false|false” custom_css_main_element=”align-items:center;” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.27.4″ _module_preset=”default” horizontal_offset=”45px” horizontal_offset_tablet=”45px” horizontal_offset_phone=”0px” horizontal_offset_last_edited=”on|phone” global_colors_info=”{}” custom_css_main_element_last_edited=”on|tablet” custom_css_main_element_tablet=”margin-bottom:0;” custom_css_main_element_phone=”margin-bottom:0;”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2025\/01\/2024_Annual_Report_videos_and_animations_arrow.png” title_text=”2024_Annual_Report_videos_and_animations_arrow” disabled_on=”on|on|off” _builder_version=”4.27.4″ _module_preset=”default” max_width=”190px” module_alignment=”center” global_colors_info=”{}”][\/et_pb_image][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2025\/01\/videos_and_animations_alternate_arrow.png” title_text=”videos_and_animations_alternate_arrow” align_tablet=”” align_phone=”” align_last_edited=”on|phone” disabled_on=”off|off|on” _builder_version=”4.27.4″ _module_preset=”default” max_width=”120px” max_width_tablet=”250px” max_width_phone=”200px” max_width_last_edited=”on|tablet” module_alignment=”left” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”2_3″ _builder_version=”4.27.4″ _module_preset=”default” horizontal_offset=”-45px” horizontal_offset_tablet=”0px” horizontal_offset_phone=”0px” horizontal_offset_last_edited=”on|tablet” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2025\/01\/2024_Annual_Report_videos_and_animations_image-2-scaled.jpg” title_text=”2024_Annual_Report_videos_and_animations_image” align_tablet=”center” align_phone=”center” align_last_edited=”on|tablet” _builder_version=”4.27.4″ _module_preset=”default” max_width_tablet=”80%” max_width_phone=”100%” max_width_last_edited=”on|tablet” custom_margin=”||||false|false” custom_padding=”||||false|false” module_alignment_tablet=”center” module_alignment_phone=”center” module_alignment_last_edited=”on|tablet” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.3″ _module_preset=”default” custom_padding=”0px||||false|false” global_colors_info=”{}”][et_pb_row column_structure=”2_3,1_3″ make_equal=”on” _builder_version=”4.27.4″ _module_preset=”default” custom_css_main_element=”align-items:center;” global_colors_info=”{}” custom_css_main_element_last_edited=”on|tablet” custom_css_main_element_tablet=”display:flex;||flex-wrap:wrap;” custom_css_main_element_phone=”display:flex;||flex-wrap:wrap;”][et_pb_column type=”2_3″ _builder_version=”4.27.4″ _module_preset=”default” horizontal_offset=”40px” horizontal_offset_tablet=”0px” horizontal_offset_phone=”0px” horizontal_offset_last_edited=”on|tablet” global_colors_info=”{}” custom_css_main_element_last_edited=”on|tablet” custom_css_main_element_tablet=”order:2;” custom_css_main_element_phone=”order:2;”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2025\/01\/2024_Annual_Report_Spanish_resources_image-scaled.jpg” title_text=”2024_Annual_Report_Spanish_resources_image” align_tablet=”center” align_phone=”center” align_last_edited=”on|tablet” _builder_version=”4.27.4″ _module_preset=”default” max_width_tablet=”80%” max_width_phone=”100%” max_width_last_edited=”on|tablet” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.4″ _module_preset=”default” horizontal_offset=”-40px” horizontal_offset_tablet=”-40px” horizontal_offset_phone=”0px” horizontal_offset_last_edited=”on|phone” z_index_tablet=”10″ z_index_phone=”10″ z_index_last_edited=”on|tablet” global_colors_info=”{}” custom_css_main_element_last_edited=”on|tablet” custom_css_main_element_tablet=”order:1;” custom_css_main_element_phone=”order:1;”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2025\/01\/2024_Annual_Report_Resources_in_Spanish_arrow.jpg” title_text=”2024_Annual_Report_Resources_in_Spanish_arrow” align=”center” disabled_on=”on|on|off” _builder_version=”4.27.4″ _module_preset=”default” max_width=”170px” global_colors_info=”{}”][\/et_pb_image][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2025\/01\/Spanish_resources_alternate_arrow.png” title_text=”Spanish_resources_alternate_arrow” align=”right” align_tablet=”right” align_phone=”right” align_last_edited=”on|tablet” disabled_on=”off|off|on” _builder_version=”4.27.4″ _module_preset=”default” transform_scale_tablet=”” transform_scale_phone=”” transform_scale_last_edited=”on|phone” transform_translate=”0px|60px” transform_translate_tablet=”0px|60px” transform_translate_phone=”0px|30px” transform_translate_last_edited=”on|phone” transform_translate_linked=”off” transform_rotate_tablet=”” transform_rotate_phone=”” transform_rotate_last_edited=”on|phone” transform_skew_tablet=”” transform_skew_phone=”” transform_skew_last_edited=”on|phone” transform_origin_tablet=”” transform_origin_phone=”” transform_origin_last_edited=”on|phone” transform_styles_last_edited=”on|phone” max_width=”170px” max_width_tablet=”170px” max_width_phone=”140px” max_width_last_edited=”on|phone” transform_styles_tablet=”” transform_styles_phone=”” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”0px||0px||false|false” custom_padding=”0px||0px||false|false” global_colors_info=”{}”][et_pb_row column_structure=”1_3,2_3″ make_equal=”on” _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”||80px||false|false” custom_css_main_element=”align-items:center;” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2025\/01\/2024_Annual_Report_Top_Content_arrow.png” title_text=”2024_Annual_Report_Top_Content_arrow” align=”right” align_tablet=”left” align_phone=”left” align_last_edited=”on|tablet” _builder_version=”4.27.4″ _module_preset=”default” max_width=”330px” max_width_tablet=”330px” max_width_phone=”270px” max_width_last_edited=”on|phone” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”2_3″ _builder_version=”4.27.4″ _module_preset=”default” horizontal_offset_tablet=”” horizontal_offset_phone=”” horizontal_offset_last_edited=”on|desktop” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2025\/01\/2024_Annual_Report_Top_Content.png” title_text=”2024_Annual_Report_Top_Content” align_tablet=”center” align_phone=”right” align_last_edited=”on|tablet” _builder_version=”4.27.4″ _module_preset=”default” width=”90%” width_tablet=”76%” width_phone=”90%” width_last_edited=”on|tablet” module_alignment_tablet=”center” module_alignment_phone=”right” module_alignment_last_edited=”on|tablet” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ prev_background_color=”#ffffff” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#156064″ custom_margin=”||0px||false|false” custom_padding=”||0px||false|false” top_divider_style=”curve” top_divider_height=”50px” top_divider_flip=”vertical” bottom_divider_height=”80px” bottom_divider_flip=”horizontal” global_colors_info=”{}”][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.27.4″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” custom_padding=”60px||40px||false|false” custom_padding_tablet=”60px||40px||false|false” custom_padding_phone=”60px|0px|0px|0px|false|true” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2025\/01\/2024_Annual_Report_Campaigns.png” title_text=”2024_Annual_Report_Campaigns” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#156064″ custom_margin=”||||false|false” custom_padding=”||||false|false” border_style_all=”none” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.27.4″ _module_preset=”default” width=”75%” width_tablet=”75%” width_phone=”100%” width_last_edited=”on|phone” max_width=”1000px” custom_padding=”||60px||false|false” custom_padding_tablet=”||60px||false|false” custom_padding_phone=”||10px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_orientation=”center” background_layout=”dark” max_width=”1000px” custom_padding=”||||false|false” global_colors_info=”{}”]<\/p>\n

Life Happens is the only nonprofit that convenes the insurance industry three times a year around national awareness campaigns that we have created for this purpose.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”||||false|false” custom_padding=”||0px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2024\/12\/2024_Annual_Report_arrow.png” title_text=”2024_Annual_Report_arrow” align=”center” _builder_version=”4.27.4″ _module_preset=”default” max_width=”110px” max_width_tablet=”110px” max_width_phone=”80px” max_width_last_edited=”on|phone” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ fullwidth=”on” _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_fullwidth_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2024\/12\/2024_Annual_Report_curve_3.png” title_text=”2024_Annual_Report_curve_3″ _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”0px||||false|false” custom_padding=”0px||||false|false” global_colors_info=”{}”][\/et_pb_fullwidth_image][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|phone” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#F8F7F4″ custom_padding=”|35px||35px|false|false” custom_padding_tablet=”|35px||35px|false|false” custom_padding_phone=”|35px|0px|35px|false|false” global_colors_info=”{}”][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#FFFFFF” custom_padding=”70px|0px|0px|0px|false|false” custom_padding_tablet=”70px|0px|0px|0px|false|false” custom_padding_phone=”40px|0px|0px|0px|false|false” border_radii=”on|40px|40px|40px|40px” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” header_font=”Tiempos Headline Black Italic|500|||||||” header_text_color=”#00C67F” header_font_size=”50px” custom_padding=”|70px|30px|70px|false|false” custom_padding_tablet=”|70px|30px|70px|false|false” custom_padding_phone=”|40px|30px|40px|false|true” custom_padding_last_edited=”on|phone” header_font_size_tablet=”44px” header_font_size_phone=”38px” header_font_size_last_edited=”on|tablet” global_colors_info=”{}”]<\/p>\n

Life Insurance Awareness Month<\/h1>\n

This is our flagship campaign<\/strong>. Most companies take advantage of this annual campaign in September, but many are unaware that Life Happens created it in 2003<\/strong> and works to bring the whole industry together to shine the spotlight on life insurance for an entire month.<\/p>\n

We created a fresh, new theme with 130+ marketing resources<\/strong>, released a brand-new research \u201cAdulthood Across the Generations<\/a><\/strong>\u201d and had a dynamic influencer program.<\/p>\n

[\/et_pb_text][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2025\/01\/2024_Annual_Report_LIAM_collage_images-2-scaled.jpg” title_text=”2024_Annual_Report_LIAM_collage_images” _builder_version=”4.27.4″ _module_preset=”default” max_width=”90%” max_width_tablet=”100%” max_width_phone=”100%” max_width_last_edited=”on|tablet” module_alignment=”center” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”-150px|20px|||false|false” custom_margin_tablet=”-150px|20px|||false|false” custom_margin_phone=”-70px|0px|||false|false” custom_margin_last_edited=”on|phone” custom_padding_tablet=”” custom_padding_phone=”|0px|||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2025\/01\/2024_Annual_Report_1.27billion_sticker-1.png” title_text=”2024_Annual_Report_1.27+billion_sticker” align=”right” _builder_version=”4.27.4″ _module_preset=”default” max_width=”550px” max_width_tablet=”350px” max_width_phone=”240px” max_width_last_edited=”on|tablet” custom_margin=”0px|30px|||false|false” custom_margin_tablet=”0px|0px|||false|false” custom_margin_phone=”0px|0px|||false|false” custom_margin_last_edited=”on|tablet” custom_padding=”0px||||false|false” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#def8ef” custom_margin=”||0px||false|false” custom_padding=”47px|0px|70px|0px|false|false” custom_padding_tablet=”47px|0px|70px|0px|false|false” custom_padding_phone=”27px|0px|70px|0px|false|false” border_radii=”on|40px|40px|40px|40px” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2025\/01\/2024_Annual_Report_Influencers_images.png” title_text=”2024_Annual_Report_Influencers_images” force_fullwidth=”on” _builder_version=”4.27.3″ _module_preset=”default” custom_margin=”|0px||0px|false|false” custom_padding=”|0px||0px|false|false” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” header_font=”Tiempos Headline Black Italic|500|||||||” header_text_color=”#00C67F” header_font_size=”50px” custom_padding=”50px|70px||70px|false|false” custom_padding_tablet=”50px|70px||70px|false|false” custom_padding_phone=”20px|40px||40px|false|true” custom_padding_last_edited=”on|phone” header_font_size_tablet=”44px” header_font_size_phone=”38px” custom_css_free_form=”selector li {list-style: none;}||||\/* Set the list image as background image*\/||selector li::before {|| content: ”;|| display: inline-block;|| margin-right: 10px;|| margin-left:-30px;|| \/* Height of the list image*\/|| height: 30px;|| \/* Width of the list image*\/|| width: 20px;|| background-image: url(https:\/\/lifehappens.org\/wp-content\/uploads\/2025\/01\/image_list_plus_black.png);|| background-repeat: no-repeat;|| background-position: left bottom;|| background-size: 18px;||}” global_colors_info=”{}”]<\/p>\n

Influencers<\/h1>\n

Life Happens has worked with influencers for many years. Our current focus is working with micro- and macro-influencers on social media. This allows us to target specific demographics with our messaging.<\/p>\n

Here are some examples:<\/p>\n