{"id":31293,"date":"2026-02-09T11:47:52","date_gmt":"2026-02-09T16:47:52","guid":{"rendered":"https:\/\/lifehappens.org\/?page_id=31293"},"modified":"2026-02-09T11:48:59","modified_gmt":"2026-02-09T16:48:59","slug":"2025-annual-report","status":"publish","type":"page","link":"https:\/\/lifehappens.org\/2025-annual-report\/","title":{"rendered":"2025 Annual Report"},"content":{"rendered":"

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Annual Report<\/span><\/span><\/strong><\/h1>\n

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Educational Resources<\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|tablet” _builder_version=”4.27.5″ _module_preset=”default” width=”75%” width_tablet=”90%” width_phone=”100%” width_last_edited=”on|phone” max_width=”1000px” custom_padding_tablet=”0px||60px||false|false” custom_padding_phone=”||10px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” text_font=”Montserrat||||||||” text_font_size=”20px” text_line_height=”1.45em” background_layout=”dark” max_width=”1000px” custom_padding=”||||false|false” global_colors_info=”{}”]<\/p>\n

Life Happens offers companies a digital library of more than 3,300 educational and marketing resources, from social media graphics, to videos, to educational flyers, and more. They are curated into 24 collections, including the brand new \u201c<\/a><\/span><\/a><\/strong>Back to Basics<\/a><\/strong>\u201d<\/a> and the popular \u201c<\/a><\/span><\/a><\/strong>Top Performing Content<\/a><\/strong>.\u201d<\/a><\/span><\/p>\n

These tools make it easy for consumers to understand often complex products in a way that helps them take action to get the coverage they need.<\/span><\/p>\n

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Real Life Stories<\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|tablet” _builder_version=”4.27.5″ _module_preset=”default” width=”75%” width_tablet=”90%” width_phone=”100%” width_last_edited=”on|phone” max_width=”1000px” custom_padding_tablet=”0px||60px||false|false” custom_padding_phone=”||10px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” text_font=”Montserrat||||||||” text_font_size=”20px” text_line_height=”1.45em” background_layout=”dark” max_width=”1000px” custom_padding=”||||false|false” global_colors_info=”{}”]<\/p>\n

These stories are the beating heart of our industry. We can talk numbers and figures all we want, but people respond to storytelling of real people who have experienced the power of the products we sell. This year we added several new stories<\/a><\/strong>.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.5″ _module_preset=”default” max_width=”none” module_alignment=”center” custom_margin=”|0px|0px|0px|false|false” custom_padding=”|0px|0px|0px|false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/01\/light_blue_curve_transition.png” title_text=”light_blue_curve_transition” show_bottom_space=”off” force_fullwidth=”on” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||||false|false” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.5″ _module_preset=”default” background_color=”#def8ef” custom_padding=”0px||0px||false|false” global_colors_info=”{}”][et_pb_row column_structure=”2_5,3_5″ make_equal=”on” _builder_version=”4.27.5″ _module_preset=”default” custom_css_main_element=”align-items:center;” global_colors_info=”{}” custom_css_main_element_last_edited=”on|tablet” custom_css_main_element_tablet=”align-items:center;||display: flex;||flex-wrap: nowrap;” custom_css_main_element_phone=”display: block;”][et_pb_column type=”2_5″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][el_modal_popup modal_id=”Pleasants-pop-up” trigger_element_type=”image” trigger_image=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/01\/Racquel_Pleasants_blurb_image.png” close_on_esc=”on” show_header=”off” show_footer=”off” modal_content_type=”video” modal_content_video=”https:\/\/vimeo.com\/1109387292\/cc964afd05″ autoplay_video=”on” modal_body_custom_padding=”0px|0px|0px|0px|true|true” _builder_version=”4.27.5″ _module_preset=”default” text_orientation=”right” width_tablet=”80%” width_phone=”80%” width_last_edited=”on|tablet” modal_width=”75%” trigger_image_width=”85%” module_alignment_tablet=”” module_alignment_phone=”” module_alignment_last_edited=”on|tablet” border_radii_trigger_element=”on|20px|20px|20px|20px” border_radii_modal=”on|20px|20px|20px|20px” global_colors_info=”{}”][\/el_modal_popup][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.27.5″ _module_preset=”default” custom_padding_tablet=”||||false|false” custom_padding_phone=”||||false|false” custom_padding_last_edited=”on|tablet” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_2_font=”Tiempos Headline Black Italic|900|||||||” header_2_text_color=”#156064″ header_2_font_size=”48px” custom_margin=”||||false|false” custom_margin_tablet=”||0px||false|false” custom_margin_phone=”||0px||false|false” custom_margin_last_edited=”on|tablet” custom_padding_tablet=”” custom_padding_phone=”||||false|false” custom_padding_last_edited=”on|phone” header_2_font_size_tablet=”40px” header_2_font_size_phone=”34px” header_2_font_size_last_edited=”on|tablet” global_colors_info=”{}”]<\/p>\n

The Pleasants Family<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” max_width=”85%” max_width_tablet=”85%” max_width_phone=”100%” max_width_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Racquel Pleasants says her family\u2019s life changed in an instant when her firefighter husband died on duty and that \u201cwithout life insurance, our life would look drastically different than it does today.\u201d<\/a><\/strong><\/p>\n

[\/et_pb_text][el_modal_popup modal_id=”Pleasants-pop-up-text” trigger_element_type=”text” trigger_text=”Watch this powerful story.” close_on_esc=”on” show_header=”off” show_footer=”off” modal_content_type=”video” modal_content_video=”https:\/\/vimeo.com\/1109387292\/cc964afd05″ autoplay_video=”on” modal_body_custom_padding=”0px|0px|0px|0px|true|true” _builder_version=”4.27.5″ _module_preset=”default” modal_trigger_text_font=”Montserrat|700|||||||” modal_trigger_text_text_color=”#00C67F” modal_trigger_text_font_size=”17px” text_orientation=”left” modal_width=”75%” border_radii_trigger_element=”on|20px|20px|20px|20px” border_radii_modal=”on|20px|20px|20px|20px” global_colors_info=”{}”][\/el_modal_popup][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ fullwidth=”on” _builder_version=”4.27.5″ _module_preset=”default” custom_padding=”0px||||false|false” global_colors_info=”{}”][et_pb_fullwidth_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/02\/RLS_collage_images_updated.png” title_text=”RLS_collage_images_updated” url=”https:\/\/lifehappens.widencollective.com\/portals\/ay8xpdjp\/LHMain\/c\/ca43d63a-5913-442f-8c70-388319faf6da\/s\/a13c5a79-298f-4551-8b03-83f3a951686f” url_new_window=”on” _builder_version=”4.27.5″ _module_preset=”default” background_color=”#def8ef” custom_margin=”||||false|false” custom_padding=”50px||70px||false|false” global_colors_info=”{}”][\/et_pb_fullwidth_image][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.5″ _module_preset=”default” background_color=”#def8ef” custom_margin=”||||false|false” custom_padding=”0px||0px||false|false” top_divider_height=”50px” top_divider_flip=”vertical” bottom_divider_height=”80px” bottom_divider_flip=”horizontal” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.27.5″ _module_preset=”default” custom_padding=”||0px||false|false” global_colors_info=”{}” custom_css_main_element_last_edited=”on|tablet” custom_css_main_element_tablet=”display: flex;||flex-wrap: nowrap;” custom_css_main_element_phone=”display: block;”][et_pb_column type=”1_2″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” text_font=”|700|||||||” custom_padding=”||0px||false|false” global_colors_info=”{}”]<\/p>\n

Your company can be a part of this powerful program.<\/p>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/lifehappens.org\/real-life-stories-application\/” url_new_window=”on” button_text=”Submit a story” button_alignment=”left” _builder_version=”4.27.5″ _module_preset=”default” custom_button=”on” button_bg_color=”#00C67F” background_layout=”dark” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/01\/40_RLS_blurb.png” title_text=”40+_RLS_blurb” url=”https:\/\/lifehappens.widencollective.com\/portals\/ay8xpdjp\/LHMain\/c\/47828cf1-24cf-4eef-a6e0-4d759c1330fa\/s\/a13c5a79-298f-4551-8b03-83f3a951686f” _builder_version=”4.27.5″ _module_preset=”default” width=”70%” width_tablet=”65%” width_phone=”40%” width_last_edited=”on|tablet” module_alignment=”right” global_colors_info=”{}” width__hover_enabled=”off|desktop”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ prev_background_color=”#def8ef” _builder_version=”4.27.5″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” background_image=”https:\/\/lifehappens.org\/wp-content\/uploads\/2025\/08\/bg_paper_texture_2560x1707.jpg” background_position=”top_center” custom_margin=”||0px||false|false” custom_padding=”||0px||false|false” top_divider_style=”curve” top_divider_height_tablet=”60px” top_divider_height_phone=”40px” top_divider_height_last_edited=”on|phone” bottom_divider_height=”80px” bottom_divider_flip=”horizontal” background_last_edited=”on|tablet” background_image_tablet=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/01\/bg_paper_texture_1707x2560.jpg” background_enable_image_tablet=”on” global_colors_info=”{}”][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” custom_margin=”||||false|false” custom_margin_tablet=”||||false|false” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|tablet” custom_padding=”130px||20px||false|false” custom_padding_tablet=”100px||30px||false|false” custom_padding_phone=”60px||20px||false|true” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_text_color=”#00C67F” header_font_size=”100px” header_line_height=”1.1em” text_orientation=”center” header_font_tablet=”” header_font_phone=”” header_font_last_edited=”on|tablet” header_font_size_tablet=”70px” header_font_size_phone=”40px” header_font_size_last_edited=”on|desktop” text_orientation_tablet=”center” text_orientation_phone=”left” text_orientation_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Life Lessons<\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|tablet” _builder_version=”4.27.5″ _module_preset=”default” width=”75%” width_tablet=”90%” width_phone=”100%” width_last_edited=”on|phone” max_width=”1000px” custom_padding_tablet=”0px||60px||false|false” custom_padding_phone=”||10px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” text_font=”Montserrat||||||||” text_font_size=”20px” text_line_height=”1.45em” background_layout=”dark” max_width=”1000px” custom_padding=”||||false|false” global_colors_info=”{}”]<\/p>\n

The Life Lessons Scholarship Program<\/strong><\/span><\/a> provides scholarships to students who are struggling financially to get a college education, due to a parent or guardian dying with little or no life insurance.\u00a0<\/span><\/p>\n

Founded in 2005 by Life Happens, this program has awarded more than $4 million in scholarships to almost 1,000 students, helping them achieve their educational dreams.<\/span><\/p>\n

We want to thank all our company-partners who sponsor scholarships for deserving students.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.5″ _module_preset=”default” max_width=”none” custom_margin=”||||false|false” custom_padding=”|0px|0px|0px|false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/01\/white_curve_transition.png” title_text=”white_curve_transition” align=”center” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”|0px||0px|false|false” custom_padding=”||0px||false|false” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.5″ _module_preset=”default” background_image=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/01\/LL_AARP_video_bg_curve.png” custom_margin=”||||false|false” custom_padding=”||||false|false” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_video src=”https:\/\/www.youtube.com\/watch?v=q6SN4pnkFRU” _builder_version=”4.27.5″ _module_preset=”default” max_width=”85%” max_width_tablet=”100%” max_width_phone=”100%” max_width_last_edited=”on|tablet” module_alignment=”center” border_radii=”on|20px|20px|20px|20px” global_colors_info=”{}”][\/et_pb_video][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.5″ _module_preset=”default” custom_padding=”0px||0px||false|false” global_colors_info=”{}”][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”4.27.5″ _module_preset=”default” custom_padding=”||120px||false|false” global_colors_info=”{}” custom_css_main_element_last_edited=”on|tablet” custom_css_main_element_tablet=”display: flex;||flex-wrap: nowrap;” custom_css_main_element_phone=”display: block;”][et_pb_column type=”1_3″ _builder_version=”4.27.5″ _module_preset=”default” custom_padding_tablet=”|10px||10px|false|false” custom_padding_phone=”|10px||10px|false|false” custom_padding_last_edited=”on|tablet” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/01\/LL_SB.png” title_text=”LL_SB” url=”https:\/\/lifehappens.org\/recipient\/sara-bull\/” url_new_window=”on” show_bottom_space=”off” align=”center” _builder_version=”4.27.5″ _module_preset=”default” width=”95%” width_tablet=”95%” width_phone=”60%” width_last_edited=”on|phone” custom_padding=”||0px||false|false” custom_padding_tablet=”||10px||false|false” custom_padding_phone=”||10px||false|false” custom_padding_last_edited=”on|phone” module_alignment_tablet=”” module_alignment_phone=”left” module_alignment_last_edited=”on|phone” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_2_font=”Tiempos Headline Black Italic|900|||||||” header_2_text_color=”#156064″ header_2_font_size=”40px” header_2_line_height=”0.9em” text_orientation=”center” width_tablet=”” width_phone=”60%” width_last_edited=”on|phone” max_width_last_edited=”off|phone” custom_margin=”||||false|false” custom_margin_last_edited=”off|tablet” custom_padding=”20px||||false|false” header_2_font_size_tablet=”34px” header_2_font_size_phone=”30px” text_orientation_tablet=”center” text_orientation_phone=”center” text_orientation_last_edited=”on|phone” module_alignment_tablet=”” module_alignment_phone=”left” module_alignment_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Sara Bull<\/h2>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.5″ _module_preset=”default” custom_padding_tablet=”|10px||10px|false|false” custom_padding_phone=”|10px||10px|false|false” custom_padding_last_edited=”on|tablet” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/01\/LL_BC.png” title_text=”LL_BC” url=”https:\/\/lifehappens.org\/recipient\/blake-consentino\/” url_new_window=”on” show_bottom_space=”off” align=”center” align_tablet=”center” align_phone=”right” align_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”default” width=”95%” width_tablet=”95%” width_phone=”60%” width_last_edited=”on|phone” custom_padding=”||0px||false|false” custom_padding_tablet=”||10px||false|false” custom_padding_phone=”||10px||false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_2_font=”Tiempos Headline Black Italic|900|||||||” header_2_text_color=”#156064″ header_2_font_size=”40px” header_2_line_height=”0.9em” text_orientation=”center” width_tablet=”” width_phone=”60%” width_last_edited=”on|phone” custom_margin=”||||false|false” custom_padding=”20px||||false|false” header_2_font_size_tablet=”34px” header_2_font_size_phone=”30px” text_orientation_tablet=”center” text_orientation_phone=”center” text_orientation_last_edited=”on|phone” module_alignment_tablet=”” module_alignment_phone=”right” module_alignment_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Blake Consentino<\/h2>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.5″ _module_preset=”default” custom_padding_tablet=”|10px||10px|false|false” custom_padding_phone=”|10px||10px|false|false” custom_padding_last_edited=”on|tablet” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/01\/LL_DD.png” title_text=”LL_DD” url=”https:\/\/lifehappens.org\/recipient\/destiny-diaz\/” url_new_window=”on” show_bottom_space=”off” align=”center” align_tablet=”center” align_phone=”left” align_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”default” width=”95%” width_tablet=”95%” width_phone=”60%” width_last_edited=”on|phone” custom_padding=”||0px||false|false” custom_padding_tablet=”||10px||false|false” custom_padding_phone=”||10px||false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_2_font=”Tiempos Headline Black Italic|900|||||||” header_2_text_color=”#156064″ header_2_font_size=”40px” header_2_line_height=”0.9em” text_orientation=”center” width_tablet=”” width_phone=”60%” width_last_edited=”on|phone” custom_margin=”||||false|false” custom_padding=”20px||||false|false” header_2_font_size_tablet=”34px” header_2_font_size_phone=”30px” text_orientation_tablet=”center” text_orientation_phone=”center” text_orientation_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Destiny Diaz<\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.5″ _module_preset=”default” background_image=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/01\/quotation.png” background_size=”custom” background_image_width=”20%” background_position=”top_left” background_vertical_offset=”0%” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” text_font=”Montserrat|500|||||||” text_text_color=”#00C67F” text_font_size=”55px” text_line_height=”1.25em” custom_padding=”|||150px|false|false” custom_padding_tablet=”|||90px|false|false” custom_padding_phone=”|||20px|false|false” custom_padding_last_edited=”on|tablet” text_text_color_tablet=”#00C67F” text_text_color_phone=”#00C67F” text_text_color_last_edited=”on|tablet” text_font_size_tablet=”40px” text_font_size_phone=”32px” text_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

This opportunity to have assistance towards my education<\/strong> is a true blessing. I cannot thank the organization and sponsors enough.<\/strong><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|tablet” _builder_version=”4.27.5″ _module_preset=”default” custom_margin_tablet=”” custom_margin_phone=”” custom_margin_last_edited=”on|tablet” custom_padding_tablet=”0px||||false|false” custom_padding_phone=”0px||||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” text_font=”Montserrat|700|||||||” text_text_color=”#00C67F” text_font_size=”28px” text_orientation=”right” custom_padding=”|215px|||false|false” custom_padding_tablet=”|50px|||false|false” custom_padding_phone=”|0px|||false|false” custom_padding_last_edited=”on|tablet” text_font_size_tablet=”28px” text_font_size_phone=”22px” text_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

– Bette Mae Pennington<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ prev_background_color=”#ffffff” _builder_version=”4.27.5″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” background_image=”https:\/\/lifehappens.org\/wp-content\/uploads\/2025\/08\/bg_paper_texture_2560x1707.jpg” background_position=”top_center” custom_margin=”||||false|false” custom_padding=”||0px||false|false” top_divider_style=”curve” top_divider_height_tablet=”60px” top_divider_height_phone=”40px” top_divider_height_last_edited=”on|phone” background_last_edited=”on|tablet” background_image_tablet=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/01\/bg_paper_texture_1707x2560.jpg” background_enable_image_tablet=”on” global_colors_info=”{}”][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” custom_margin=”||||false|false” custom_margin_tablet=”||||false|false” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|tablet” custom_padding=”130px||20px||false|false” custom_padding_tablet=”100px||30px||false|false” custom_padding_phone=”60px||20px||false|true” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_text_color=”#00C67F” header_font_size=”100px” header_line_height=”1.1em” text_orientation=”center” header_font_tablet=”” header_font_phone=”” header_font_last_edited=”on|tablet” header_font_size_tablet=”70px” header_font_size_phone=”40px” header_font_size_last_edited=”on|desktop” text_orientation_tablet=”center” text_orientation_phone=”left” text_orientation_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

National Awareness Campaigns<\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|tablet” _builder_version=”4.27.5″ _module_preset=”default” width=”75%” width_tablet=”90%” width_phone=”100%” width_last_edited=”on|phone” max_width=”1000px” custom_padding_tablet=”0px||60px||false|false” custom_padding_phone=”||10px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” text_font=”Montserrat||||||||” text_font_size=”20px” text_line_height=”1.45em” background_layout=”dark” max_width=”1000px” custom_padding=”||||false|false” global_colors_info=”{}”]<\/p>\n

This is what Life Happens is known for, especially creating and coordinating three national awareness campaigns, including September\u2019s Life Insurance Awareness Month<\/a><\/strong>. It\u2019s a flagship not only for Life Happens, but for the industry, too. <\/span><\/p>\n

Each campaign is distributed to companies months in advance with a theme and a complete suite of educational marketing resources. There are also tools to help home office employees and producers take full advantage of all the campaigns, including customization options.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.5″ _module_preset=”default” max_width=”none” custom_margin=”||||false|false” custom_padding=”|0px|0px|0px|false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/01\/light_green_curve_transition.png” title_text=”light_green_curve_transition” show_bottom_space=”off” align=”center” _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.5″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” background_image=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/01\/walkthrough_video_curves.png” custom_margin=”||||false|false” custom_padding=”||0px||false|false” global_colors_info=”{}”][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”default” custom_padding=”||0px||false|false” custom_padding_tablet=”||0px||false|false” custom_padding_phone=”||0px||false|true” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_video src=”https:\/\/vimeo.com\/1096302355\/27581c8f67″ _builder_version=”4.27.5″ _module_preset=”default” max_width=”85%” max_width_tablet=”100%” max_width_phone=”100%” max_width_last_edited=”on|tablet” module_alignment=”center” border_radii=”on|20px|20px|20px|20px” global_colors_info=”{}”][\/et_pb_video][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ fullwidth=”on” _builder_version=”4.27.5″ _module_preset=”default” background_color=”#cdeec3″ global_colors_info=”{}”][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.5″ _module_preset=”default” background_color=”#cdeec3″ global_colors_info=”{}”][et_pb_row make_equal=”on” _builder_version=”4.27.5″ _module_preset=”default” custom_css_main_element=”align-items:center;” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_2_font=”–et_global_heading_font|900|||||||” header_2_text_color=”#00C67F” header_2_font_size=”46px” header_2_line_height=”0.85em” text_orientation=”center” custom_margin=”||0px||false|false” custom_padding=”||0px||false|false” link_option_url=”https:\/\/lifehappens.widencollective.com\/portals\/pl8l3fnh\/LIAM2025#d322734a-058c-4883-a23f-9e0b564b77c8″ link_option_url_new_window=”on” header_2_font_size_phone=”36px” global_colors_info=”{}”]<\/p>\n

September\u2019s
<\/strong><\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_2_font=”Tiempos Headline Black Italic|900|||||||” header_2_text_color=”#00C67F” header_2_font_size=”52px” header_2_line_height=”1.15em” text_orientation=”center” custom_margin=”||||false|false” custom_padding=”0px||||false|false” link_option_url=”https:\/\/lifehappens.widencollective.com\/portals\/pl8l3fnh\/LIAM2025#d322734a-058c-4883-a23f-9e0b564b77c8″ link_option_url_new_window=”on” header_2_font_size_phone=”36px” global_colors_info=”{}”]<\/p>\n

Life Insurance Awareness Month<\/strong><\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_3_font=”|700|||||||” header_3_font_size=”24px” text_orientation=”center” max_width=”90%” module_alignment=”center” header_3_font_size_phone=”24px” global_colors_info=”{}”]<\/p>\n

\u201cTake control of your financial future with life insurance.\u201d<\/h3>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.5″ _module_preset=”default” max_width=”none” custom_padding=”0px|0px|100px|0px|false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/01\/LIAM_collage-scaled.png” title_text=”LIAM_collage” url=”https:\/\/lifehappens.widencollective.com\/portals\/pl8l3fnh\/LIAM2025″ url_new_window=”on” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||||false|false” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row make_equal=”on” _builder_version=”4.27.5″ _module_preset=”default” custom_css_main_element=”align-items:center;” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_2_font=”–et_global_heading_font|900|||||||” header_2_text_color=”#0692ef” header_2_font_size=”46px” header_2_line_height=”0.85em” text_orientation=”center” custom_margin=”||0px||false|false” custom_padding=”||0px||false|false” link_option_url=”https:\/\/lifehappens.widencollective.com\/portals\/ssxdxrov\/DIAM2025#86ffdd3a-41bb-4aef-8ab3-62329d7a30d2″ link_option_url_new_window=”on” header_2_font_size_phone=”36px” global_colors_info=”{}”]<\/p>\n

May\u2019s
<\/strong><\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_2_font=”Tiempos Headline Black Italic|900|||||||” header_2_text_color=”#0692ef” header_2_font_size=”52px” header_2_line_height=”1.15em” text_orientation=”center” custom_margin=”||||false|false” custom_padding=”||||false|false” link_option_url=”https:\/\/lifehappens.widencollective.com\/portals\/ssxdxrov\/DIAM2025″ link_option_url_new_window=”on” header_2_font_size_phone=”36px” global_colors_info=”{}”]<\/p>\n

Disability Insurance Awareness Month<\/strong><\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_3_font=”|700|||||||” header_3_font_size=”24px” text_orientation=”center” max_width=”60%” max_width_tablet=”95%” max_width_phone=”95%” max_width_last_edited=”on|tablet” module_alignment=”center” header_3_font_size_phone=”24px” global_colors_info=”{}”]<\/p>\n

\u201cDisability insurance: It\u2019s time to learn how important it is and then get the coverage you need.\u201d<\/h3>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.5″ _module_preset=”default” max_width=”none” custom_padding=”0px|0px|100px|0px|false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/01\/DIAM_collage-scaled.png” title_text=”DIAM_collage” url=”https:\/\/lifehappens.widencollective.com\/portals\/ssxdxrov\/DIAM2025″ url_new_window=”on” _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row make_equal=”on” _builder_version=”4.27.5″ _module_preset=”default” custom_css_main_element=”align-items:center;” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_2_font=”–et_global_heading_font|900|||||||” header_2_text_color=”#b01438″ header_2_font_size=”46px” header_2_line_height=”0.85em” text_orientation=”center” custom_margin=”||0px||false|false” custom_padding=”||0px||false|false” link_option_url=”https:\/\/lifehappens.widencollective.com\/portals\/xbiudvt7\/IYL2026#1d29c8c3-c24b-4247-9f20-974c31573935″ link_option_url_new_window=”on” header_2_font_size_phone=”36px” global_colors_info=”{}”]<\/p>\n

February\u2019s
<\/strong><\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_2_font=”Tiempos Headline Black Italic|900|||||||” header_2_text_color=”#b01438″ header_2_font_size=”52px” header_2_line_height=”1.15em” text_orientation=”center” custom_margin=”||||false|false” custom_padding=”0px||||false|false” link_option_url=”https:\/\/lifehappens.widencollective.com\/portals\/xbiudvt7\/IYL2025#1d29c8c3-c24b-4247-9f20-974c31573935″ link_option_url_new_window=”on” header_2_font_size_phone=”36px” global_colors_info=”{}”]<\/p>\n

Insure Your Love Month<\/strong><\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_3_font=”|700|||||||” header_3_font_size=”24px” text_orientation=”center” max_width=”90%” module_alignment=”center” header_3_font_size_phone=”24px” global_colors_info=”{}”]<\/p>\n

\u201cLife insurance is love insurance.\u201d<\/h3>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.5″ _module_preset=”default” max_width=”none” custom_padding=”0px|0px|100px|0px|false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/01\/IYL_collage-scaled.png” title_text=”IYL_collage” url=”https:\/\/lifehappens.widencollective.com\/portals\/xbiudvt7\/IYL2025#1d29c8c3-c24b-4247-9f20-974c31573935″ url_new_window=”on” _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_3_font=”|700|||||||” header_3_text_align=”center” header_3_font_size=”20px” custom_margin=”||0px||false|false” custom_padding=”||0px||false|false” header_3_font_size_phone=”24px” global_colors_info=”{}”]<\/p>\n

Life Happens also supports<\/span><\/h3>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_3_font_size=”35px” max_width=”50%” max_width_tablet=”90%” max_width_phone=”90%” max_width_last_edited=”on|tablet” module_alignment=”center” link_option_url=”https:\/\/lifehappens.widencollective.com\/portals\/gdpbomeg\/LTCI2025#e8b4c1f4-a53d-4dc5-b346-7f2823f70240″ link_option_url_new_window=”on” header_3_font_size_phone=”30px” global_colors_info=”{}”]<\/p>\n

November\u2019s Long-Term Care Awareness Month<\/span><\/h3>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.5″ _module_preset=”default” custom_padding=”||0px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/01\/LTCI_collage.png” title_text=”LTCI_collage” url=”https:\/\/lifehappens.widencollective.com\/portals\/gdpbomeg\/LTCI2025#e8b4c1f4-a53d-4dc5-b346-7f2823f70240″ url_new_window=”on” align=”center” _builder_version=”4.27.5″ _module_preset=”default” max_width=”85%” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.5″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” background_image=”https:\/\/lifehappens.org\/wp-content\/uploads\/2025\/08\/bg_paper_texture_2560x1707.jpg” background_position=”top_center” custom_margin=”0px||0px||false|false” custom_padding=”||0px||false|false” top_divider_style=”curve” top_divider_color=”#cdeec3″ top_divider_height_tablet=”60px” top_divider_height_phone=”40px” top_divider_height_last_edited=”on|phone” background_last_edited=”on|tablet” background_image_tablet=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/01\/bg_paper_texture_1707x2560.jpg” background_enable_image_tablet=”on” global_colors_info=”{}”][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” custom_margin=”||||false|false” custom_margin_tablet=”||||false|false” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|tablet” custom_padding=”130px||20px||false|false” custom_padding_tablet=”100px||30px||false|false” custom_padding_phone=”60px||20px||false|true” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_text_color=”#00C67F” header_font_size=”100px” header_line_height=”1.1em” text_orientation=”center” header_font_tablet=”” header_font_phone=”” header_font_last_edited=”on|tablet” header_font_size_tablet=”70px” header_font_size_phone=”40px” header_font_size_last_edited=”on|desktop” text_orientation_tablet=”center” text_orientation_phone=”left” text_orientation_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Social Media<\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|tablet” _builder_version=”4.27.5″ _module_preset=”default” width=”75%” width_tablet=”90%” width_phone=”100%” width_last_edited=”on|phone” max_width=”1000px” custom_padding_tablet=”0px||60px||false|false” custom_padding_phone=”||10px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” text_font=”Montserrat||||||||” text_font_size=”20px” text_line_height=”1.45em” background_layout=”dark” max_width=”1000px” custom_padding=”||||false|false” global_colors_info=”{}”]<\/p>\n

84% of Gen Z and 78% of Millennials use social media when seeking information on financial and insurance products and services, according to the Insurance Barometer Study<\/span><\/a><\/strong>. For more than 20 years, Life Happens has been using social media to educate consumers, and is a trusted voice in this space. The numbers bear us out.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.5″ _module_preset=”default” max_width=”none” module_alignment=”center” custom_padding=”|0px|0px|0px|false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/01\/light_blue_curve_transition.png” title_text=”light_blue_curve_transition” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||||false|false” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”default” background_color=”#def8ef” custom_padding=”0px||||false|false” custom_padding_tablet=”0px||||false|false” custom_padding_phone=”0px||0px||false|false” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.5″ _module_preset=”default” custom_padding=”0px||||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/02\/image_social_media_blurbs.png” title_text=”image_social_media_blurbs” align=”center” _builder_version=”4.27.5″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” max_width=”80%” max_width_tablet=”90%” max_width_phone=”100%” max_width_last_edited=”on|tablet” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.5″ _module_preset=”default” background_color=”#def8ef” background_image=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/01\/social_screenshot_curves_bg.png” custom_padding=”0px||||false|false” global_colors_info=”{}”][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”default” custom_padding=”0px||0px||false|false” custom_padding_tablet=”0px||0px||false|false” custom_padding_phone=”0px|10px|0px|10px|false|true” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/01\/social_screenshot_images-scaled.png” title_text=”social_screenshot_images” _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.5″ _module_preset=”default” background_enable_color=”off” background_image=”https:\/\/lifehappens.org\/wp-content\/uploads\/2025\/08\/bg_paper_texture_2560x1707.jpg” background_position=”top_center” custom_margin=”||||false|false” custom_padding=”||0px||false|false” top_divider_style=”curve” top_divider_color=”#def8ef” top_divider_height_tablet=”60px” top_divider_height_phone=”40px” top_divider_height_last_edited=”on|phone” background_last_edited=”on|tablet” background_image_tablet=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/01\/bg_paper_texture_1707x2560.jpg” background_enable_image_tablet=”on” global_colors_info=”{}”][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” custom_margin=”||||false|false” custom_margin_tablet=”||||false|false” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|tablet” custom_padding=”130px||20px||false|false” custom_padding_tablet=”100px||30px||false|false” custom_padding_phone=”60px||20px||false|true” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_text_color=”#00C67F” header_font_size=”100px” header_line_height=”1.1em” text_orientation=”center” header_font_tablet=”” header_font_phone=”” header_font_last_edited=”on|tablet” header_font_size_tablet=”70px” header_font_size_phone=”40px” header_font_size_last_edited=”on|desktop” text_orientation_tablet=”center” text_orientation_phone=”left” text_orientation_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Research<\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|tablet” _builder_version=”4.27.5″ _module_preset=”default” width=”75%” width_tablet=”90%” width_phone=”100%” width_last_edited=”on|phone” max_width=”1000px” custom_padding_tablet=”0px||60px||false|false” custom_padding_phone=”||10px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#000f14″ text_font_size=”20px” text_line_height=”1.45em” global_colors_info=”{}”]<\/p>\n

Life Happens conducts and publishes key industry research, allowing us to better identify and reach consumers who need coverage\u2014or more of it.\u00a0\u00a0<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.5″ _module_preset=”default” max_width=”none” custom_margin=”||0px||false|false” custom_padding=”|0px|0px|0px|false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/01\/white_curve_transition.png” title_text=”white_curve_transition” _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.5″ _module_preset=”default” z_index=”10″ custom_padding=”0px||0px||false|false” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||||false|false” custom_padding=”0px||0px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/02\/15th_year_partner_LIMRA_blurb.png” title_text=”15th_year_partner_LIMRA_blurb” _builder_version=”4.27.5″ _module_preset=”default” positioning=”relative” vertical_offset=”105px” horizontal_offset=”530px” vertical_offset_tablet=”100px” vertical_offset_phone=”100px” vertical_offset_last_edited=”on|tablet” horizontal_offset_tablet=”-30px” horizontal_offset_phone=”-30px” horizontal_offset_last_edited=”on|tablet” width=”30%” width_tablet=”30%” width_phone=”40%” width_last_edited=”on|tablet” custom_margin=”-120px||||false|false” custom_padding=”0px||0px||false|false” module_alignment_tablet=”right” module_alignment_phone=”right” module_alignment_last_edited=”on|tablet” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”40px||||false|false” custom_padding=”0px|35px|0px|35px|false|false” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ make_equal=”on” custom_padding_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”default” background_color=”#f4f2ef” custom_margin=”||100px||false|false” custom_margin_tablet=”||100px||false|false” custom_margin_phone=”||60px||false|false” custom_margin_last_edited=”on|phone” custom_padding=”40px||40px||false|false” custom_padding_tablet=”40px||40px||false|false” custom_padding_phone=”40px||40px||false|false” custom_css_main_element=”align-items:center;” border_radii=”on|20px|20px|20px|20px” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.27.5″ _module_preset=”default” custom_padding=”|||60px|false|false” custom_padding_tablet=”20px|||0px|false|false” custom_padding_phone=”20px|||0px|false|false” custom_padding_last_edited=”on|tablet” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_text_color=”#00C67F” header_font_size=”46px” header_line_height=”1.15em” header_2_font=”Montserrat|800|||||||” header_2_text_color=”#00C67F” header_2_font_size_tablet=”46px” header_2_font_size_phone=”34px” global_colors_info=”{}”]<\/p>\n

2025 Insurance Barometer Study<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”]This study is the industry go-to for consumer sentiment and understanding why people buy our products\u2014or fail to do so. Now in its 15th<\/sup> year, this research by Life Happens and LIMRA is also tracking key ways that people are gaining information and knowledge about financial products and services.<\/p>\n

This year we published the main report, \u201cEducating With Intent<\/a><\/strong>,\u201d and a second report that dives into social media and the role of the financial professional in \u201cLife Insurance in the (Mis)Information Age<\/strong><\/a>.\u201d[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/01\/barometer_collage_images.png” title_text=”barometer_collage_images” url=”https:\/\/lifehappens.org\/research\/life-insurance-in-the-misinformation-age\/” url_new_window=”on” _builder_version=”4.27.5″ _module_preset=”default” max_width=”80%” module_alignment=”center” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ make_equal=”on” _builder_version=”4.27.5″ _module_preset=”default” background_color=”#f4f2ef” custom_margin=”||||false|false” custom_padding=”40px||40px||false|false” custom_css_main_element=”align-items:center;” border_radii=”off|20px|20px||” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.27.5″ _module_preset=”default” custom_padding=”|||60px|false|false” custom_padding_tablet=”20px|||0px|false|false” custom_padding_phone=”20px|||0px|false|false” custom_padding_last_edited=”on|tablet” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_text_color=”#00C67F” header_font_size=”46px” header_line_height=”1.15em” header_2_font=”Montserrat|800|||||||” header_2_text_color=”#00C67F” header_2_font_size_tablet=”46px” header_2_font_size_phone=”34px” global_colors_info=”{}”]<\/p>\n

\u201cTo Buy or Not to Buy\u201d Omnibus Survey<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

This consumer-facing survey<\/a><\/strong>, which Life Happens did with We Are Talker, shows that when people are making big decisions, including with their money, there is a battle between head and heart. It found that Millennials and Gen Z report the strongest emotional spending behaviors and consult the most people, showing they can be both impulsive and socially influenced. The press definitely showed love for the results.<\/p>\n

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global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.5″ _module_preset=”default” background_enable_color=”off” background_image=”https:\/\/lifehappens.org\/wp-content\/uploads\/2025\/08\/bg_paper_texture_2560x1707.jpg” background_size=”contain” background_position=”top_center” background_repeat=”repeat-y” custom_margin=”||||false|false” custom_padding=”||0px||false|false” top_divider_style=”curve” top_divider_color=”#FFFFFF” top_divider_height_tablet=”60px” top_divider_height_phone=”40px” top_divider_height_last_edited=”on|phone” background_last_edited=”on|tablet” background_image_tablet=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/01\/bg_paper_texture_1707x2560.jpg” background_enable_image_tablet=”on” global_colors_info=”{}”][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” custom_margin=”||||false|false” custom_margin_tablet=”||||false|false” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|tablet” custom_padding=”130px||20px||false|false” custom_padding_tablet=”100px||30px||false|false” custom_padding_phone=”60px||20px||false|true” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_text_color=”#00C67F” header_font_size=”100px” header_line_height=”1.1em” text_orientation=”center” header_font_tablet=”” header_font_phone=”” header_font_last_edited=”on|tablet” header_font_size_tablet=”70px” header_font_size_phone=”40px” header_font_size_last_edited=”on|desktop” text_orientation_tablet=”center” text_orientation_phone=”left” text_orientation_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Partner Customization<\/h1>\n

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Customization options allow companies the ability to use the resources and messaging in a unique way that aligns with their brands<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”default” background_enable_image=”off” background_size=”contain” background_position=”top_center” background_vertical_offset=”4%” max_width=”none” custom_margin=”||0px||false|false” custom_padding=”0px|0px|0px|0px|false|false” custom_padding_tablet=”0px|0px|0px|0px|false|false” custom_padding_phone=”4%|0px|0px|0px|false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/01\/partner_customization_collage_with_blurb-scaled.png” title_text=”partner_customization_collage_with_blurb” _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.5″ _module_preset=”default” background_enable_color=”off” background_image=”https:\/\/lifehappens.org\/wp-content\/uploads\/2025\/08\/bg_paper_texture_2560x1707.jpg” background_position=”top_center” custom_margin=”||||false|false” custom_padding=”||80px||false|false” top_divider_style=”curve” top_divider_color=”#cdeec3″ top_divider_height_tablet=”60px” top_divider_height_phone=”40px” top_divider_height_last_edited=”on|phone” background_last_edited=”on|tablet” background_image_tablet=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/01\/bg_paper_texture_1707x2560.jpg” background_image_phone=”https:\/\/lifehappens.org\/wp-content\/uploads\/2026\/01\/bg_paper_texture_1707x2560.jpg” background_enable_image_tablet=”on” background_enable_image_phone=”on” global_colors_info=”{}”][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” custom_margin=”||||false|false” custom_margin_tablet=”||||false|false” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|tablet” custom_padding=”130px||20px||false|false” custom_padding_tablet=”100px||30px||false|false” custom_padding_phone=”60px||20px||false|true” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” header_text_color=”#00C67F” header_font_size=”100px” header_line_height=”1.1em” text_orientation=”center” header_font_tablet=”” header_font_phone=”” header_font_last_edited=”on|tablet” header_font_size_tablet=”70px” header_font_size_phone=”40px” header_font_size_last_edited=”on|desktop” text_orientation_tablet=”center” text_orientation_phone=”left” text_orientation_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Awards<\/h1>\n

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Life Happens won four Communicators Awards! The program received 3,000+ entries and is billed as \u201cthe largest and most competitive awards program honoring creative excellence for communications professionals.\u201d<\/span><\/p>\n

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2024 Annual Report<\/h2>\n

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